Niche Marketing & Adult Content

06.03.2008

Background: Adult Marketing & The Rest of The World
When it comes to marketing, search engine optimization and web design, it seems there is ADULT and the rest of the world. There appears to be no real correlation and there are many mainstream marketers who make fun of “supposed adult online/SEO marketers.” They don’t take us seriously and think that the only SEO & marketing techniques we are privy to are link scams and black hat techniques. Well that is not true.
Standards: Adult Marketers Define New Online Marketing Strategy
There are marketers, such as myself, that do not come from strictly adult backgrounds. We are successful mainstream marketers and have advanced degrees in business, design and entertainment. We have refined our design and marketing approaches to become the culmination of our adult & mainstream skills. By utilizing a holistic approach to our marketing strategy, we are redefining what adult marketing is and we are now setting the standards for how mainstream marketers conduct campaigns. Porn is no longer just porn, its adult entertainment with many different outlets. There is erotic film made by women for women and there is specialized “kink” that caters to specific fetishes. Those mediums don’t fall under the traditional definitions of porn and they are not sub-sects or off-shoots of it. They are their own form of adult entertainment. Mainstream marketers have always used sex to sell products. You want to be accepted, you want to be hip, beautiful and desired? BUY THIS? Ummm - where did they ever get that idea that sex sells? Most of the sexual concepts or undertones in advertisements today are taken straight from adult content.

  1. Agent Provacateur’s latest European advertising campaign features Femme Domme outfits on beautiful, yet domineering, models. Riding whips, proper camera angles and all.
  2. Music video vixen Vita Guerrera’s website looks like that of an upscale escort (it even has legal disclaimers that she is not).

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