Three Adult Marketing Mistakes
I spend a lot of time on adult webmaster forums and reading articles; what I found has reinforced what I believe is wrong in properly marketing adult pay sites, escort sites and online stores.
1. An adult website can’t properly market itself or achieve its goals because there is an issue with its content.
When adult entertainers and webmasters launch new sites, there is usually too much content. There are thousands of photos and movies that cover multiple genres - foot fetish, amateur porn, water sports, erotica and lesbian themes, etc. All of this content on one site is wrong. There is no focus and there are too many things going on to effectively market the site and achieve top search engine placement. Can you image the list of short and long tail keyword terms a site like this? It would be the longest title tag in the universe, guaranteed to wrap around the Earth at least twice. Therefore, there can be no real success.
Instead, pick one thing and one theme and market the crap out of it. Strive to be #1 in it. Do your homework, spend a few weeks studying the sites you want to rival and that dominate the current search engine rankings. Is there a trend or trend/theme you seem in them? Are they capitalizing on trend/theme? If they are not, go and own it, make that trend the reason your site stands above and apart from its competition; capitalize on what they missed. It doesn’t take a rocket scientist to find something unique, just a little cunning know how.
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